May 15, 2009

Top 5 Home Business Success Elements

By: Ben Needles

Success in home-based business consists of mindset and efficient action. Sure, you can get lucky sometimes or be in the right place at the right time, but success comes from having these critical elements coming together.

1. Clarity (why you want to do it)
Since Ive been laid off a time or two (or four), its easy for me to know exactly why I have my own business from home. The bitter after taste of being let go -- by a company that decides whether or not I provide value, how much Im worth, how many days of vacation I deserve and how many hours I have to put in each day -- is a quick reminder of why I struck out on my own in the first place.

Now, many years later, thats part of my why along with the fact that my business is my vehicle to lasting wealth and freedom. I do what I do because Im able to drop everything and go traveling with my children and husband, and I can make decisions about our lives without feeling nickeled-and-dimed at every turn. For me, thats real success in home-based business.

So get really CLEAR about why you have your own home business. Ask yourself, what goals and vision do you have for your life? What will make it all worthwhile? Get excited and get started.

2. Determination (anything to get there)
Success in home-based business is anything but easy. The first year is especially challenging. So what will keep you going? You have to have never-ending determination to succeed and willingness to go out there again and again.

Looking back I can identify so many rough times in my business and I could give you so many good reasons I should have quit along the way. Ive had lots and lots of failures and mediocre moments and have had things happen that would make most normal people want to throw in the towel. Plus, I could have told you about all these challenges and WHY I was going to quit, and you probably would have supported me in quitting! After all, if it had happened to you, you would have quit, too.

But here I am. I didnt quit. Im not quitting. It is not in my nature and it is not acceptable. Failure is not an option. I get knocked down I get up. The only way to fail is to quit and I just wont do that.
3. Organization (how to get things done)

Real effectiveness comes from implementing structures -- calendar/schedules, systems, processes -- to ensure efficiency and success. I cant tell you how many times I reinvented the wheel when I was starting my own business whether it was letters I sent out or processes I was repeating but didnt have systematized.

Part of the problem was a lack of organization. The business grew quickly and I was a few steps behind trying to keep up. I also floundered with contact management for YEARS. First I used an Excel spreadsheet (yikes!) then moved Microsoft Access where I had several databases but only knew how to enter data (didnt know how to analyze it or use it effectively for mailings).

Thankfully I now use CardScan for data and contact management so my marketing and cold calling efforts are streamlined and simplified.

My scheduling system is now organized as well. I use a time mapping system a la Julie Morgenstern , and my husband and I share a wall calendar for family scheduling. (Were moving to the Google calendar which will probably make things even more efficient.)

Ultimately, organization of your daily processes will alleviate distractions and breakdowns and allow you to focus on making money.

4. Accountability (taking things on and being responsible for results)

Im fortunate that early on in my business I recognized that if business was slow it was purely because of my own efforts. What I put into it I got out of it and it remains so today.

I dont engage in talk about economic recession. I dont blame other people and circumstances for how things are going. Its all ME.

Which is not to beat myself up when things arent going as well. Its simply an understanding I have of myself and my business. I am the catalyst for everything. If I pull back, my business pulls back. Works like that every time.

So be responsible for the way things are going. Dont be intimidated by the competition. Know who you are and what you have to offer. Make a difference with your customers. Be a leader and play big.

5. Adventurous-ness (risk-taking, make it work somehow mentality)
Success in home-based business aint for sissies! Sometimes its tough, excruciating even, but true entrepreneurs put themselves out on a limb over and over again. Its the inherent nature of entrepreneurship -- standing in the discomfort of new realms of possibility.

Every time I have stepped into the unknown I have had to tell myself that somehow it will work. It always does. I just have to show up and keep going. The extraordinary happens when you push beyond the limits of the ordinary. Whenever I am comfortable, it means Im probably not in the space of full potential.

When I feel a flutter in my chest I can tell that Im stretching beyond my comfort zone. And thats where the greatest successes in home-based business happen.

Success in home-based business consists of mindset and efficient action. Sure, you can get lucky sometimes or be in the right place at the right time, but winner comes from having these critical elements sexual climax together.

1. Clarity (why you want to do it)
Since Ive been laid off a time or two (or four), its easy for me to know incisively why I have my own business from home. The bitter after taste of being let go -- by a company that decides whether or not I offer value, how much Im worth, how many days of vacation I deserve and how many hours I have to put in each day -- is a quick reminder of why I stricken out on my own in the first place.

Now, many years later, thats part of my why along with the fact that my business sector is my fomite to lasting riches and freedom. I do what I do because Im able to drop everything and go travelling with my children and husband, and I can make decisions about our lives without flavour nickeled-and-dimed at every turn. For me, thats real success in home-based business.

So get really CLEAR about why you have your own home business. Ask yourself, what goals and vision do you have for your life? What will make it all worthwhile? Get excited and get started.

2. Determination (anything to get there)
Success in home-based business is anything but easy. The first year is peculiarly challenging. So what will keep you going? You have to have never-ending determination to succeed and willingness to go out there again and again.

Looking back I can key out so many rough times in my business and I could give you so many good reasons I should have quit along the way. Ive had lots and lots of failures and mediocre moments and have had things bechance that would make most convention people want to throw in the towel. Plus, I could have told you about all these challenges and WHY I was going to quit, and you probably would have supported me in quitting! After all, if it had happened to you, you would have quit, too.

But here I am. I didnt quit. Im not quitting. It is not in my nature and it is not acceptable. Failure is not an option. I get knocked down I get up. The only way to fail is to quit and I just wont do that.
3. Organization (how to get things done)

Real effectiveness comes from implementing structures -- calendar/schedules, systems, processes -- to ensure efficiency and success. I cant tell you how many times I reinvented the wheel when I was starting my own business organization whether it was letters I sent out or processes I was repeating but didnt have systematized.

Part of the problem was a lack of organization. The business sector grew chop-chop and I was a few steps can nerve-wracking to keep up. I also floundered with contact management for YEARS. First I used an Excel spreadsheet (yikes!) then moved Microsoft Access where I had several databases but only knew how to enter data (didnt know how to analyze it or use it in effect for mailings).

Thankfully I now use CardScan for data and contact management so my marketing and cold calling efforts are streamlined and simplified.

My scheduling arrangement is now organized as well. I use a time mapping system a la Julie Morgenstern , and my married man and I share a wall calendar for family scheduling. (Were moving to the Google calendar which will credibly make things even more efficient.)

Ultimately, organization of your daily processes will facilitate distractions and breakdowns and allow you to focus on fashioning money.

4. Accountability (taking things on and being responsible for results)

Im fortunate that early on in my business I recognized that if business was slow it was purely because of my own efforts. What I put into it I got out of it and it clay so today.

I dont engage in talk about economical recession. I dont blame other reside and circumstances for how things are going. Its all ME.

Which is not to beat myself up when things arent going as well. Its simply an understanding I have of myself and my business. I am the accelerator for everything. If I pull back, my business pulls back. Works like that every time.

So be creditworthy for the way things are going. Dont be cowed by the competition. Know who you are and what you have to offer. Make a difference with your customers. Be a drawing card and play big.

5. Adventurous-ness (risk-taking, make it work somehow mentality)
Success in home-based business aint for sissies! Sometimes its tough, torturing even, but true entrepreneurs put themselves out on a limb over and over again. Its the innate nature of entrepreneurship -- uncut in the discomfort of new realms of possibility.

Every time I have stepped into the nameless I have had to tell myself that somehow it will work. It ever does. I just have to show up and keep going. The extraordinary happens when you push beyond the limits of the ordinary. Whenever I am comfortable, it means Im probably not in the space of full potential.

When I feel a flutter in my chest I can tell that Im stretching beyond my solace zone. And thats where the greatest successes in home-based business organisation happen.

.

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About the Author (text)

After multiple layoffs Kennerly launched her first business in 2001 and now helps others recognize the entrepreneur within and launch their own home businesses. Read more of her tips and advice at:
www.time-2-start-a-business-from-home.com.

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